Browsing: Vaughan Rowsell

A branding balls up? Airbnb’s new logo tickles the puerile

There are a range of logos and ads that feature unintentional (or occasionally intentional) genitalia. And Airbnb, the extremely popular “global community marketplace that connects travelers seeking authentic, high-quality accommodations with hosts who offer unique places to stay”, appears to have added its name to that list with the launch of its new brand identity ‘Belong Anywhere’.