
High fives for Spark, NZ Post, ANZ, The University of Otago and Power Farming.
High fives for Spark, NZ Post, ANZ, The University of Otago and Power Farming.
Rob McGregor accentuates the positive, Jane Guthrie and Gregor Whyte chosen as the University of Otago/NZ Marketing Magazine Outstanding Marketing Students for 2011 and 2012, Tamati Coffey departs Breakfast, and Goldie joins LIVESport.
In just 18 months, Jasmine Griffin has helped turn Whittaker’s from a fairly traditional FMCG marketer into a company lauded for its digital and social media savviness.
As you’re all hopefully aware, the TVNZ-NZ Marketing Awards were handed out last week, with Progressive Enterprises and NZ Lotteries nabbing the big ones. And to celebrate all the gamechanging bar-raising shapeshifters that won we’re going to publish a short case study each day, along with a few comments from the judges that were filmed by TVNZ. But if you can’t be arsed with just one a day, they’re all available in the latest edition of NZ Marketing and the first 20 humans to subscribe here will receive a copy of James Hurman’s new book The Case For Creativity, valued at $40.