Local gamers can now tune into mainstream TV to get their fix of eSport content, with Sky broadcasting the New Zealand Gaming Championships (NZGC) League of Legends Premiership 2016 on Sky Sport 3. We talk to Viva La Dirt League member (and creative producer Blacksand) Adam King about what it means for gaming culture in New Zealand.
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‘When I grow up I want to be a pro gamer’: the steady growth of eSports in New Zealand
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Bait and twitch: Ogilvy injects some local charm back into the Holden brand
It’s been a while between brand ads for Holden, with the car company favouring Clarke Gayford, a stark warehouse and a bit of glitchy electronica to spruik its various models recently. But, with the help of Ogilvy and Robber’s Dog, it’s taken a slightly more creative, emotional and story-based approach with a nice new spot featuring a twitchy main protagonist who, like the self-harming, car-loving cat in the Toyota Corolla campaign, finds unexpected peace in his vehicle.