articles tagged 'Twenty'

Twenty gets a slice of Tower’s business

  • Advertising
  • June 14, 2016
  • Erin McKenzie
Twenty gets a slice of Tower’s business

Tower Insurance has a new agency for data-driven marketing in Twenty, which, since the beginning of the month, has been working on the insurer's data, data insights, customer strategy and direct-to-consumer acquisition marketing.

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Barnes, Catmur and Friends takes 'more of a backseat' as Southern Cross Health appoints Contagion

  • Advertising
  • March 1, 2016
  • Damien Venuto
Barnes, Catmur and Friends takes 'more of a backseat' as Southern Cross Health appoints Contagion

Southern Cross Health Society has appointed Contagion as its lead agency. The appointment means Contagion will now help develop and implement Southern Cross' marketing strategy, creative, social and media work. Southern Cross Health society head of product and marketing Chris Watney says that Contagion will now be responsible for the day-to-day agency tasks and that Barnes, Catmur & Friends (the lead creative agency for the last eight years) "would be taking more of a backseat."

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AA Insurance reviews its agency options—UPDATED

  • Advertising
  • December 11, 2015
  • Ben Fahy
AA Insurance reviews its agency options—UPDATED

AA Insurance, which has been with Special Group for around three and a half years, has put the business up for pitch, with the incumbent, DDB and one other agency thought to be among the contenders. PLUS: More AA business for Rainger & Rolfe.

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Story IQ is a brand story consultancy. We help brands uncover the hidden, untold stories ...
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In February (Valentine's Day to be exact), StopPress gathered the industry for an evening of ...
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Beyond the Page 2018
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It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
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They come in peace: Energy Online gets Aucklanders looking skyward with UFO stunt

  • PR
  • June 3, 2014
  • Ben Fahy
They come in peace: Energy Online gets Aucklanders looking skyward with UFO stunt

Drones are often associated with remote-controlled killing and maiming in war zones, but they're starting to find a more peaceful, playful place in the real world, whether it's taking a selfie with a difference, delivering a pizza or, potentially, dropping off your online purchases. And to announce its arrival in the Auckland market, Energy Online has put one to good use to get punters chatting about a mysterious UFO.

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Twenty ups its insurance quota with Asteron Life win

  • Advertising
  • April 1, 2014
  • StopPress Team
Twenty ups its insurance quota with Asteron Life win

Direct and digital agency Twenty already has a sizeable insurance client, and it's added another after winning the Asteron Life account after a competitive pitch.

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Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

The law of the vital few: Twenty's treatise on 'the science of persuasion'

  • Advertising
  • February 11, 2014
  • StopPress Team
The law of the vital few: Twenty's treatise on 'the science of persuasion'

As the Agency Wank Tumblr shows, agencies trying to elucidate their point of difference can easily veer into cringeworthy business cliches and terrible jargon (Canadian agency John St, on the other hand, has consistently nailed it with brilliant films that mock current advertising trends). But direct and digital specialist Twenty, which has added a number of new clients and a host of new staff in the past few years, has avoided that self-promotional fate with an animated trip back in time to explain the power of the 80/20 rule to the world of business.

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Movings/Shakings: 17 September

  • Movings/Shakings, brought to you by Marsden Inch
  • September 17, 2013
  • StopPress Team
Movings/Shakings: 17 September

The return of Karl Fleet, TRN's Carolyn Luey joins the IAB board, Sky TV brings in some new blood, Sugar & Partners adds a couple of names, Born Digital gets a new general manager and Twenty stocks up on staff after a few wins.

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For the love of paper: Twenty, Tuatara and BNZ

  • Direct
  • August 6, 2013
  • Ben Fahy
For the love of paper: Twenty, Tuatara and BNZ

Paper has had a pretty rough time of it recently, with big printing company closures, publishers haemorrhaging cash and direct mail struggling to get the same amount of attention that other ‘sexier’ channels like online or TV get, despite NZ Post's recent study into its effectiveness. But advances in printing technology mean there are a number of creative possibilities now available, and a few recent Kiwi examples have caught our eye.

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justONE heads the field at finalists stage of new NZ Direct Marketing Awards

  • Marketing
  • November 30, 2012
  • Ben Fahy
justONE heads the field at finalists stage of new NZ Direct Marketing Awards

After an industry-wide review, The NZ Direct Marketing Awards had a big refresh this year, with a new name, a new judging process and a number of new categories and individual awards resulting in a 12 percent increase in the number of overall entries. And those entries have been whittled down to the finalist stage, with justONE leading on 16, DraftFCB on 12, Colenso BBDO on eight, Loyalty NZ on six, Affinity ID, Federation Rapp Tribal on five, and Twenty and ANZ/National on four.

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It’s a numbers game as Twenty adds Energy Online to its 2012 haul

  • Advertising
  • November 23, 2012
  • Deirdre Robert
It’s a numbers game as Twenty adds Energy Online to its 2012 haul

Genesis Energy seems to have a penchant for agencies with numbers in their titles. Hot on the heels of .99 and justONE being appointed the power company’s advertising agency comes news direct marketing and digital agency Twenty has been awarded the Energy Online account – the challenger brand energy business of Genesis Energy.

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AA Insurance swaps one biggun' for two indies—UPDATED

  • Advertising
  • March 29, 2012
  • Ben Fahy
AA Insurance swaps one biggun' for two indies—UPDATED

AA Insurance has said adios to Ogilvy and appointed Special Group and direct and digital specialists Twenty following a competitive RFP and a rigorous two month pitch process. 

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New hires board the good ship marketing

  • Digital
  • August 17, 2010
  • StopPress Team
New hires board the good ship marketing

It's all about the people. Hey, look, here are a few who have just got fancy new jobs.

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Employers thrilled, delighted and excited as new folk take up various posts

  • Advertising
  • June 17, 2010
  • StopPress Team
Employers thrilled, delighted and excited as new folk take up various posts

As The Day Today so famously said: "Facts times importance equals news". Here's some now, and this time it's about various industry comings, goings, movings, shakings, to-ings and fro-ings.

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