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Sky gets snappy as it comically trumpets new lineup
Sky has ventured back into Snapchat territory to attract a younger audience by creating ‘Tiny Trailers’ with comedian Melanie Bracewell.
Sky has ventured back into Snapchat territory to attract a younger audience by creating ‘Tiny Trailers’ with comedian Melanie Bracewell.
Val Morgan has launched a new audience measurement platform called CineTAM, which uses the demographic data from a sample of over 80,000 cinema goers to give advertisers a better indication of who is watching a film.