
Spark PR&Activate, Spark PHD and PHDiQ have drawn on their combined resources to create a campaign for Tiger Beer’s new rewards scheme Fortune Avenue.
Spark PR&Activate, Spark PHD and PHDiQ have drawn on their combined resources to create a campaign for Tiger Beer’s new rewards scheme Fortune Avenue.
Collaborations between musicians and artists have brought us some of the most memorable pop culture images of the last 50 years. Think iconic images such as the Sex Pistols’ God Save The Queen, or The Velvet Underground and Andy Warholʼs famous collaboration. And now Beck’s is looking do the same by revamping a series of limited edition labels with the help of local talent.
Art by Flox Art by ComponentTiger Beer is putting the mobile into marketing to stand out on the streets of Auckland. The backs of ten inner-city buses have been emblazoned with spray-painted stencils by five talented and impossibly cool artists from Cut Collective.
The arty approach is in line …