The Project has released a new campaign which aims to define its role as the 7pm news and current affairs show for viewers. The new launch aligns with the change of hosts as Jeremy Corbett fills the shoes of departing comedian Josh Thomson.
Browsing: The Project
In light of the chopping and changing of personnel in the media arena, what do the ratings say about the year that has been and the year ahead for TVNZ and Mediaworks?
Electric Kiwi was this week confirmed as the broadcast partner of The Project, which will be hitting local TV screens for the first time on 20 February. A relative newcomer to the energy scene, Electric Kiwi is one of a number of independent energy providers offering New Zealand consumers an alternative to the big, traditional power companies. We caught up with recently appointed Electric Kiwi chief executive Luke Blincoe (previously at Genesis and before that at Globug) to find out how the business is doing and why he’s decided to back MediaWorks’ experimental current affairs show.
If the promo video is anything to go by, The Project doesn’t seem likely to settle into the well-worn grooves of a standard current affairs show.
As part of The Project 2013, which was delivered by AUT, the US Embassy Wellington and Social Media NZ, media/tech expert Dr Jeffrey Cole spoke to an audience of around 200 people about the death of laptops, how Amazon might soon rule the world and why online communities are like nightclubs.
The digital age is changing the way we live and work. And whatever your industry or interest, you’re part of the wave, like it or not. And digital media conference The Project, described as “a collision of thought on social media and digital communication”, is your chance to figure out how to ride it.