Browsing: The Marketing Company

Marketing deficient small businesses to be taken in, nursed back to health

With limited resources at their disposal, small businesses rarely have the opportunity to invest time into their marketing planning, despite the fact that marketing is an integral element of their businesses. And, with a nation made up of many small to medium enterprises (SMEs), opportunities for guidance, advice and dedicated time to spend on marketing planning is usually quite rare. So, to try and relieve some of this pressure, the Marketing Association has just launched the SME Marketing Assistance Programme.