New Zealand could have a billion dollar interactive media and gaming industry within five years, a new government report has found.
Browsing: technology
It’s touted as the biggest thing since the internet, but is New Zealand already lagging behind when it comes to blockchain technology?
Spark New Zealand has announced Simon Moutter has resigned from his positions as managing director and as a director of the company.
Nielsen has released the sites visited by the most New Zealanders this year and it’s no surprise Google and Facebook remain in the top two spots.
A bunch of New Zealand’s top tech education figures have come together to create Voluntari.ly, a platform for workers to pass along their skills and resources to students and teachers to help tackle digital education. And this weekend, a hackathon is taking place in Auckland to help build the platform to transfer these skills on.
Dozens of South Taranaki pensioners ditched the slippers and bingo in favour of laser strike weapons and virtual reality goggles at an Ageing Disgracefully event in Normanby on Monday.
For Conservation Week this week, social enterprise Squawk Squad and virtual reality studio M Theory have joined forces to go into the classroom and get children excited about saving New Zealand’s native birds through VR technology. The experience takes the viewer through a forest journey alongside a robin bird, who encountering friends and predators along the way.
As the proverb says, ko taku reo taku ohooho, ko taku reo taku mapihi mauria (“my language is my awakening, my language is the window to my soul”). And while there is plenty of attention being placed on our native tongue during Māori Language Week – and an increasing interest from Pākehā in learning the language – Census data shows the number of people who can hold a conversation in te reo Māori on the decline. Many are looking to new technologies for revitalisation – and in the hope that it could get new speakers on board, too.
Media typically aims to reflect reality. But it can also influence it. In the interests of better understanding the supernova of technological change and globalisation, Bauer’s research division Insights IQ, has been examining how New Zealanders are responding to this unprecedented pace of change – and it appears kiwis are feeling pretty overwhelmed.
Amazon’s Alexa has teamed up with Sky TV, enabling viewers to verbally activate the digitised helper to inform users whats on and help them find content to watch.
Increasingly, experiences that’ll win customers’ favour will be the ones where businesses can reduce their mental load. Kate De Marco, senior CRM Planner at TRACK, takes a look at what brands can do to earn attention in consumers’ busy lives.
Accenture Interactive’s Ben Morgan takes a look at how Kiwis are increasingly using their devices for everyday activities, and how organisations can keep up with the demand for content.
Ever wondered what you can do with your creative writing degree? Wonder no more.
Persuading half a million Kiwis to go online and opt-in sounds like Mission Impossible, especially when the track record’s not that good and the benefits are marginal. But that’s what Spark managed to do.
Humans have been talking to chatbots since the 1960s, but the tech has never been closer to going mainstream than it is now. TRA cultural strategist Antonia Mann considers what this means at a time when customer-centricity has become the buzzword of the day.
Xero’s CEO shares what he’s learned about building a global company and how tech can be used to promote equality.
Some wearables will last while others won’t. NIB’s Ben Rose looks at a few examples that might just go the distance and crack the holy grail of wearable tech.
As Germany fights off the last of its dreary winter season, Mexico is looking to spice up those spontaneous bouts of rain with a storm cloud full of its national delight.
After launching in Australia more than five years ago, global experiential marketing agency Because has landed on New Zealand shores.
In a time of countless listicles, city guides and review websites, an app by two 23-year-olds aims to cut through all the clutter and offer a curated guide to New Zealand’s Super City. Index, founded by George Howes and Alex Brown, is an app that profiles the top picks for cafés, restaurants, stores and even date ideas, and it’s taking off thanks to another app: Tinder.
An app, still in its infancy, called Sidekicker is looking to use technology to well and truly disrupt the temping industry. Here’s its story.
An ethical fashion rating app was launched yesterday, dubbed Good On You, which is free for Kiwis to download and provides a way for consumers to see how fashion brands in New Zealand stack up in regard to ethical practices.
We’ve had a couple of stories recently about the extracurricular creative pursuits of people in the ad industry. So we thought it only fitting to cover those of Brendan Boughen, a Microsoft PR aficionado by day, cartoonist named Jim by night, who’s on the home stretch of his Pledge Me campaign to fund a book of cartoons and writing about people’s obsession with technology.
Mary Meeker, a venture capitalist from Kleiner Perkins Caufield & Byers, has gained a reputation as something of a tech oracle as a result of her famed Internet Trend Reports. She has been sharing educated views and revealing data on how technology is changing the world, transforming markets and offering new business opportunities since 2001. And here are some of our favourite slides from this year’s presentation.
The story of a thieving taxi driver and an accommodating Uber driver help paint a picture as to why W3 Digital’s Mark Cameron believes that in the face of technological disruption, the best way for a business to stand out from its competition is to deliver an outstanding and integrated customer experience.
When thinking about the kinds of brands that would dabble in virtual reality (VR) technology, probably one of the last that would come to mind would be a healthcare brand. But, New Zealand-based global healthcare brand Comvita has given it a crack to share how it sources its manuka honey, so I went along to try it out.
Australian-owned marketing technology company Squiz has recently expanded in New Zealand, adding an Auckland office to its pre-existing Wellington base. Upon the move, we talked to New Zealand managing director Patrick Fitzgerald about the changing landscape of marketing technology, how the lines are blurring between marketing and IT departments and what the technology developers are doing to help.
FCB digital strategy director Dan West believes our love affair with AI might lead to a very banal existence for humans.
After only eight weeks in development Flick Electric Co. released a new app this week, called Choice, that gives Kiwis information about the carbon impact of the electricity they are using in real time.
The technological wizardry of contactless payment technology is gaining momentum, and ANZ is looking to draw further attention to it with a new campaign showing that even a confused dad, encumbered by a mountain of nappies, has the nous to make the magic swipe.