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Special Group wins ORCA with 91 different ads
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Special Group duo Kim Fraser and Sarah Frizzell took the combined Dec/Jan ORCA with their ’91 Days of Summer’ campaign for Streets Ice Cream. They made 91 different ads, turning each day of summer into a national day. “December 4. National Weta Freak Out Day. Nothing says summer like a weta under that thing you just picked up. Is it a giant insect or a tiny brown crayfish?  Doesn’t matter, your boyfriend still needs to man up, and grab a glass and a piece of cardboard.”