Setting up a media business during the global financial crisis might sound like a recipe for disaster but Mindfood is this year marking its 10th anniversary. To learn how it’s evolved over the years, we sit down with editor-in-chief Michael McHugh who reflects on the past, the present and the future of the celebrity endowed local and global content-machine.
If you believe the headlines, humanity is going to hell in a handcart. Over-population, climate change, ISIS, Ebola, race riots … the list goes on. But for all the negativity seen in the news, the data tends to tell a different story over the long term. This also applies to marketing. And, as the annual period of reflection arrives and StopPress heads off on holiday, that’s worth remembering.