Australian-owned marketing technology company Squiz has recently expanded in New Zealand, adding an Auckland office to its pre-existing Wellington base. Upon the move, we talked to New Zealand managing director Patrick Fitzgerald about the changing landscape of marketing technology, how the lines are blurring between marketing and IT departments and what the technology developers are doing to help.
You may have noticed there’s a rugby game on this weekend. And you may have noticed that there is usually a whole heap of inane chat before, during and after each match. But Guy Montgomery and Fasitua Amosa have shown us what a post-match should be like with a clip on Squiz, a site that calls itself “New Zealand’s home of short-form video content”.