It’s a trend that’s showing no sign of slowing—Netflix cheating, or more specifically, watching a show ahead of the person or people you’re supposed to be watching with. To help Netflix cheaters make things right, Spark and Colenso BBDO have created a website giving the self-indulgent and guilty characters a space to confess and apologise for their behaviour.
Spark, Facebook and Colenso have joined forces to create the Tall Shorts Film Festival, flipping the traditional landscape film format on its side with a vertical-format film festival for the mobile age.
Spark and Colenso BBDO connect women with empowered women, launching a campaign that encourages women to pursue leadership roles on international Women’s Day.
Out-of-home revenue grew 18 percent for 2017 and static remains strong, according to the latest report from the Outdoor Media Association of New Zealand (OMANZ).
Spark and Colenso BBDO launch new campaign #thankstoyou where Kiwis can share their stories of positive impact to those in the LGBTQI+ (Lesbian, Gay, Bisexual, Transgender, Queer or Questioning, and Intersex) community.
The next chapter in Spark’s ‘Little can be Huge’ campaign looks at qualities that Kiwi business are equipped with, as companies search for a little edge that’ll take their business further.
Spark’s general manager of customer and marketing, Clive Ormerod, is set to depart the company and take on the CMO role at Les Mills International.
There’s no denying 2017 was a big year for Spark. The telco’s momentum has seen it cement its commitment to delivering great customer experiences, both from a personal and business perspective, with a series of campaigns that made us sit up and pay attention.