Browsing: socialbakers

Study shows New Zealand’s most social—and socially engaging—brands

According to marketing nerds, content isn’t king, engagement is. And much of the engagement between brands and consumers is taking place on Facebook these days. So, Socialbakers, a global social media and digital analytics company, has come up with a formula, crunched a few numbers and compiled a list of New Zealand’s top ten Facebook pages by size and engagement, although a few big names are missing.