After announcing a pretty bold move away from paid banner ads towards content marketing, nzgirl.co.nz is now about to unveil a new brand that aims to help turning your “blogging for a living” dream into reality. If making money out of writing about things you love is what you’re into.
As everyone knows, the internet is a wonderful thing to waste time on and social media is often singled out as the biggest cause of this timewastery. Now comScore’s Media Metrix service has delivered some local proof, with its recent study on internet usage in New Zealand showing social networking is the most popular online activity, accounting for one of every five minutes spent online in May.
This week in eBuzz from Michael Carney’s Marketing Week: Thanks (or not) to technology, Gen Y and Gen Z will never be alone Secrets to online marketing
Nobody has the definitive solution for how to measure the success of Social Media. At least not yet.
Sure, you can talk about online ‘buzz’ created by how many blog posts, tweets, videos, status updates etc. that occurred for a certain brand, person or topic, but what’s ‘buzz’?
Monteith’s is sure to set a few e-tongues a-waggin’ with today’s ‘soft-launch’ of its Worth Talking Over website.