For better or for worse, the world has gone social and as the number of normal humans using social platforms increases, brands have invited themselves to their party. Social Media Club Auckland’s growth shows there’s plenty of interest in the scene from a commercial point of view and now it’s calling for nominations for the inaugural #SMCAKL Awards, with categories including Meteoric Rise on Social Media, Most Epic Tweet, Social Media Whoopsie, Best Display of Social Conscience and Best use of Social Media By a Brand or Company.