Browsing: Sesh Moodley

Smell of victory mixes with smell of deodorant as Rexona wins February Ad Impact Award

The All Blacks are everywhere these days, flogging houses, beer, Coke Zero, undies, national airlines, deodorant, sporting gear and a massive range of other products. And after the consumer votes were tallied by Colmar Brunton for February’s round of the Ad Impact Award, Rexona’s All Black-laden ‘Rituals’ ad by Naked Communications Sydney and Curious Film’s Lance Kelleher has taken out the top spot.