If a sign of a successful campaign is the courting of controversy, then Telecom and partners in crime Saatchi & Saatchi are well placed. But the wealth of opinions that have gushed forth following the unveiling of the ‘Abstain for the All Blacks’ campaign seems to have those involved retreating for shelter. Meanwhile others have offered alternative campaigns of a similar vein.
Browsing: Sean Fitzpatrick
…Publicis Mojo and Waitemata films send Kenneth on a radio-controlled journey for the Auckland City Mission’s winter appeal, DDB NZ create a semi-internet meme with its new Pascall Swirl campaign, Tracta launches campaigns for the New Zealand Credit Union and Hawke’s Bay Rugby Union and Sean Fitzpatrick promotes full credit checking.