Public broadcasting is getting a pretty rough ride at the moment. Radio New Zealand has had its funding frozen for five years, TVNZ6 has been axed and TVNZ7 is on the chopping block, while The GC, New Zealand’s Got Talent and possibly even Sally and Jaime Ridge get the government’s cash. But there is a group doing its best to ensure there remains an appropriate balance between commercial and public broadcasting in New Zealand and Save 7 is hoping to enlist some creative assistance from those in the marcomms community who believe in the cause and can help spread the message about the need for a government U-turn.