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Skinny Mobile and DNA relaunch website targetting mindsets
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Last year, Skinny Mobile’s selfie-billboards and teen stock imagery were kicked to the curb, when the company rebranded itself to appeal to a wider (and more lucrative) audience than 16-25 year olds. A year in the making, Skinny has now also reskinned website – and, unlike a recent TVC, the new skin has a slick design and user experience journey.