Browsing: Ron Burgundy

News
Ron Burgundy: the promos continue
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The promotion for Anchorman 2: the Legend Continues has become a multi-faceted advertising stunt that makes it seem as though Will Ferrell has actually morphed into the gaffe-prone news anchor from the film. Now, after two trailers and cross-promotion with Dodge Durango, Ron Burgundy and his crew have decided to educate the world.

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Touch Ron Burgundy, win a car
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Dodge has been getting a lot of mileage, if you’ll excuse the pun, out of Ron Burgundy and the upcoming Anchorman sequel. After several TVCs, it’s going online with a contest that lets you touch Ron (in a virtual sense) to try to win a Dodge Durango.

News
It’s kind of a big deal
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Dodge released its first Anchorman 2-related ads in early October. They were awesome. And Ron Burgundy’s back with some more brilliant ads, including a very hard sell, entertaining mispronunciation and some awkward dead air.

News
A Dodge in Burgundy
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Celebrity news anchor Ron Burgundy, aka actor Will Ferrell, has made his screen comeback in a new series of spots for the Dodge Durango. It’s classic Burgundy as the vehicles features are explained – it comfortably fits two turkey sandwiches, or 70 packs of gum and a glovebox that “goes on for inches”.