The winds of change have blown for two titles in the Tangible Media stable, with the rejigged weekly Groove Guide set to launch with a renewed pop cultural zest and a new but familiar editor at the helm, as well as a relaunch and an editorial reshuffle at sustainable living magazine Good.
It lasted 196 issues, 18 years, was close to folding on a number of occasions and has been holding on for dear life for a while now. But Real Groove, a publication that long time contributor Gary Steel calls “New Zealand’s only serious music magazine”, couldn’t hold on any longer, so the October issue featuring Leonard Cohen on the cover will be the magazine’s last in its current format. It’s not all doom and gloom, however, because the best of Real Groove is set to move sideways into a pimped out version of its free weekly street press publication The Groove Guide.
This week from the Media Counsel: Which businesses do Kiwis trust? And why are trust levels so low?
Real Groove magazine has a new brand manager, musician Paul Lightfoot, once guitarist for The Mockers in the 80s and last seen doing covers of The Church at Auckland’s PR Bar.
Lightfoot’s past ad manager roles have been with Management mag, Metro and at Prime TV. He’s …