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Pump down the volume: TVNZ first off the block with new TVC audio standards
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No one likes to be shouted at, not least by the likes of the Big Save Furniture lady and Harvey Norman, who for the past goodness knows how many years have had sales on every other day apparently worthy of an aural assault. But that’s all set to change this coming Sunday, when Television New Zealand decreases the decibel limit of its television advertising as part of a sound compression agreement signed by all the major networks.