Browsing: Pricewaterhouse Coopers

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PriceWaterhouseCoopers plugs in crystal ball, looks into media and entertainment future
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Media and entertainment organisations need to sort out their digital strategies, according to the inaugural Global Entertainment and Media Outlook 2011-2015 report from PriceWaterhouseCoopers. But, as always, it’s a matter of figuring out new ways to turn a profit online, something that will require traditional media organisations to ‘shed conservatism’ if they hope to get with the digital times.