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Summer dollars: Stihl, Ryobi and AEG target Kiwi consumers as weather warms up
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On 19 October, the NZ Herald ran a story promising Kiwis a long, hot summer Labour weekend. And if the modern art of divination known as weather reporting is anything to go by, then this could signal the start of the warmer months to come. And given that Kiwis are likely to spend more time outside over the next few months, Stihl, Ryobi and AEG have launched campaigns on the range of products that Kiwis might be inclined to use during their gardening endeavours under the summer sun.