The Warehouse Group is on the search for a single media partner to work across all of its brands.
Appalling, shocking, laborious, unprofessional, unfair and time-wasting were just some of the descriptions we’ve recently heard describing the pitching process. Suffice to say there’s a perception that the system is broken. But the Association of New Zealand Advertisers (ANZA) and the Commercial Communications Council doesn’t think it needs to stay this way and have taken steps to fix the issues.
Hamilton-based King St’s chief executive Chris Williams has confirmed that the agency has struck the Wendy’s New Zealand account from its ledger. This news comes at time when Auckland Uni, another of the agency’s big accounts, is accepting pitches from competing agencies.
Humanitarian aid organisation World Vision has enlisted the services of Sugar & Partners after the agency won a creative pitch.
Last week, Matt Blomfield, Hell Pizza comms manager and co-owner of Pitch Televsion, told StopPress a new reality TV show that pitted young advertising creatives against each other in a series of pitching battles had been commissioned by TVNZ and would screen on Saturday nights at 7.30pm starting in May.