Browsing: Philippa Mossman

Future of the Ad Show uncertain as hand that feeds weighs up TVNZ funding decisions

The Ad Show’s main aim was to demystify the realm of marketing and advertising for the benefit of the New Zealand public and equip them with a few tools to fully understand the tactics they were regularly being exposed to. It was something of a fringe benefit that the show also seemed to find favour with the industry. But, with speculation about a possible merger of TVNZ’s two digital channels 6 and 7 and uncertainty about continued government funding, it’s still unclear whether there will be a second season of the show, despite what appeared to be a successful first run.