As Mother always said, free money is the best kind of money. And BBC.com is offering three prize packs worth a total of NZ$33,000 to New Zealand media buyers and marketers. Each pack includes NZ$1,000 cash for the winning buyer and NZ$10,000 in online advertising media for their lucky client.
There are already plenty of daily deal websites operating in New Zealand, but popular Australian shopping site Catch of the Day thinks there’s still room in the market for another one and will start offering its cheap wares to insatiable online shopping Kiwis on 1 February.
The new year has been rung in, and so have changes to the nzherald.co.nz team, with a new recruit and an increased focus on direct advertising sales.
Humans love lists (especially at the end of the year). And humans also love videos (particularly of cats, funny dances and fellow humans injuring and/or embarrassing themselves). So there’s almost no better combination – aside, of course, from raspberry and coke – than the annual most-watched YouTube video list.
As the Christmas retail season gets into full-swing, retailers hoping to get their share of the consumer spending action are ramping up their online advertising activities, with a 31 percent increase in the number of advertisers on the Internet and a 26 percent increase in the number of campaigns in the two months from September to November 2009, according to Nielsen data.
In this week’s edition of eBuzz: New promotional offerings from YouTube give Kiwi advertisers the chance to promote their videos.
Auckland film-maker and critic Lewis Bostock is aiming big by thinking small: he’s trying to create the largest collaborative film ever made.
Our generous friends at Perceptive have developed a website that aims to provide “a growing hub of intelligence for Kiwi marketers”. And they’re offering StopPress readers a chance to get a free taste of the insightful action.
This week from the Media Counsel: The ‘Sky Online’ service was switched off back in August. But look what’s happening now.
The Media Counsel has added another sage news update to its weekly roster. And this one is concerned solely with matters digital, both globally and within New Zealand.
This week from The Media Counsel: BBC television content is now available on your mobile. Let the floodgates open.
AGM Publishing has launched a new online product resource, Selector.com, targeting the design, architecture and building industries.
Reputed to be New Zealand’s largest online advertising network, Adhub has just scored a prestigious client, BBC.com. Adhub aims to give the UK broadcasting giant a noteworthy presence among its network of more than 20 New Zealand sites, targeting the most appropriate demographics.
Managing Director of AdHub, Josh …