Ogilvy has launched the global Neo network in New Zealand with a new digital division. Led by Eddy Whatt, Ogilvy’s digital media director since 2010, Neo will get five new staff, bringing its total to 10 by June.
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Building on the success of 2013’s campaign that required fans to guess who died in the last episode, TVNZ has now launched Shortland Street Car Park, an interactive multimedia campaign that has been initiated in conjunction with Holden.
Ogilvy and Mather’s compares hazardous substances to weaponry in its new campaign for the EPA. The provacative campaign has been placed in industrial areas in the hope it will catch the attention of those who use dangerous products every day.
Ogilvy and Mather has won what it says is a significant piece of work to create a hazardous substances public awareness campaign for the Environmental Protection Authority (EPA). The multi-channel campaign, set to launch at the end of the month, will target a broad audience with a message that has an element of challenge to deliver.
Harvey steps up to CEO at Aegis Media, Leon Williams, Emma Mearns and Stuart Falconer make a harmonious new trio at Union, Andrew Fraser takes a trek to market Tourism New Zealand, Golden Hour doco gets golden chance, Media Design School treks to Italy, the sky’s the limit for Cam Wallace at Air New Zealand, Birkby crosses the ditch to work on Fonterra at Colenso, Thomsen becomes head of digital production at DraftFCB and ActionActors gets ready for Australian action.
Chapel Bar and Bistro is risking more religious ire with two new executions in its Seven Years of Almighty Nights campaign. The series kicked off last year to celebrate the bar’s seventh birthday and showed Jesus and Mary in compromising poses after a hard night.