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Stuff’s audience numbers trump Trade Me’s as it climbs its way up the top website list
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For the first time Stuff.co.nz has overtaken Trade Me in audience numbers, reaching a new record of 1,849,000 further increasing its audience over rival news sites like NZHerald and Yahoo. The news comes off the back of recent changes in Fairfax’s editorial strategy which has seen roles disestablished and reshuffled as well as a clear overall drive to towards the digital.