Browsing: NZ Fishing World

News
Fishing where the fish are: Tangible Media gives Idealog and NZ Fishing World a digital spruce up
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As many proponents of the magazine industry say, it’s not about paper, it’s about communities of interest. In many areas, those communities of interest—and many advertisers—are heading online to get their information and inspiration, so, with pressure on paid-for circulation, it’s becoming more important for these titles to have a quality online presence. And two of Tangible Media’s titles—Idealog and NZ Fishing World—have responded to those changes with redesigned, responsive websites.

News
NZ Fishing World takes ‘Bledisloe Cup of fishing’
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Media is a competitive business, with everyone fighting hard for their slice of the pie. But it’s also collegial, with everyone cognisant of the struggles involved in getting those slices. And the two worlds combined this week when Tangible Media’s NZ Fishing World took on Fairfax’s Fishing News in the second annual fishing competition.

News
Tangible puts itself in the hunt
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Continuing Tangible Media’s strategy of special issues and brand extensions seen with the likes of NZ Weddings Planner, Everyday Dish and NZ Rugby World’s First XV, next in line is the hunting market. 

News
Show us your fish, reel in vast fish-related treasure
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As everyone knows, fishermen love nothing more than gloating about the monsters of the deep they’ve reeled in and, when they aren’t grossly exaggerating the size of aforementioned monsters, they occasionally even provide evidence of their catch. There are plenty of passionate rod wielders in the marcomms sector so if you’ve caught a few pearlers recently or plan on doing so in the next year, then Fishing Legends, a new competition created by our mates at NZ Fishing World, could bring you a vast array of fish-related riches. And all you have to do is upload photos and videos of your moment of glory to the Fishing Legends website.