Over the last year, various media organisations—StopPress included—have on numerous occasions asked Facebook for user information specific to New Zealand, but the social media juggernaut was been unable to provide much beyond international stats and the fact that around two million Kiwis visit the site an average of about 15 times a day. However, yesterday, during a press conference held at the Seafarers building in Britomart, Facebook gave a room of journalists what they had been asking for by presenting a statistical breakdown of how New Zealanders use Facebook. PLUS: Facebook financial results for Q1 2015.
You might think the 11 herbs and spices used by Colonel Sanders is a simple calculation of the ingredients required to create the world-famous deep-fried bird. But, according to consultant Greg Rowland from The Semiotics Alliance, you’d be wrong, because in the world of numerical symbolism, 11 supposedly has mystical powers. So which attributes do we ascribe to other numbers? And why?