Browsing: Nigel Latta

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A loaded question: A behind-the-scenes look at the ambitious What Next?
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A basketball court doesn’t seem like the typical location to ponder what New Zealand will look like in 20-years time, but when Ruckus and TVNZ came together to find that out, it served to be the perfect base for the scale of the production. Over the last four nights, What Next? has been posing challenging questions to New Zealanders. We chat to executive producer Arwen O’Connor and director Mitchell Hawkes about bringing the ambitious task to life.

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Paying off: Kiwibank reflects on the success of Mind Over Money
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Earlier this year, Kiwibank entered new territory as it branched out of a traditional campaign to fund its own TV series, Mind Over Money with Nigel Latta. Following the series’ conclusion on air, we chat to general manager of marketing communications Regan Savage about its performance, separating itself from branded content and where to next for the series.

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From TVC to TV series: Kiwibank, TVNZ and Nigel Latta join forces to bring financial advice to primetime
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Our relationship with money is typically something of an afterthought, generally restricted to advice columns and finance pages. However, Kiwibank is taking it mainstream in a new series called Mind Over Money with Nigel Latta, a fully funded series centred on the psychology of money. We talk to general manager of marketing Regan Savage and TVNZ general manager of content solutions Lyndsey Francis about the series and Kiwibank’s decision to take a leap.

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You can lead a horse to water …
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To some, the term corporate social responsibility is an oxymoron; more keeping up appearances than a legitimate attempt to make the world a better place. Nigel Latta looked into what the booze companies are doing in terms of promoting their products and, to a lesser degree, responsible drinking, in his recent series. And South Park has shown the paradox of the alcohol-funded ‘drink responsibly’ message perfectly (NSFW)

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Show you give a crap by opening up about number twos
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Beat Bowel Cancer Aotearoa aims to get Kiwis to put their health first by encouraging them to talk about number twos. The ‘Give a crap’ video campaign, which features TV personality Nigel Latta and various other celebrities, is designed to make New Zealanders feel more comfortable about broaching the awkward subject of bowel movements in the hope that this will lead to early diagnosis of the disease.