Browsing: Newspaper Publishers’ Association

News
Folded newspaper flies in award for Special Group
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Flying in the face of all the election and Christmas related advertising that has been dominating our newspapers lately, November’s winning ad, by Special Group, was created for the Newspaper Publishers’ Association using an innovative full page designed to be folded so the whole newspaper could be posted to someone overseas to celebrate the Rugby World Cup All Blacks win.

News
NPA and Special Group aim to prove newspapers still work
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A positive new campaign from the Newspaper Publishers’ Association will be launched this Friday as a refreshingly generous DM hits the desks of advertising agency executives.  The generosity involves a return trip for two to London for the advertising agency executive that gets most of his/her friends overseas to enter a competition for Kiwis living in London.