News Works has announced the end of an era this week, with it drawing the Newspaper Ad of the Year and Newspaper ad of the Month competitions to a close to focus on student talent.
Browsing: Newspaper Ad of the Year
The 2015 Newspaper Advertising Awards last night saw DDB head home $10,000 richer for nabbing the top award for its BMW ‘reverse April Fool’s’ ad, with Ogilvy & Mather’s ad for Rebel Sport’s ‘Big Kahuna’ coming in as the runner up.
The ninth edition of the annual awards show was hosted at AUT and again organised by the industry body News Works. And this year, the attendees from DDB left with the biggest smiles as the agency picked up the most coveted award: the Newspaper Ad of the Year. Illustrating that the greatest ideas don’t always have to be complicated, the judges awarded the gong to DDB for its simple VW print ad that drew attention to a Beetle sale.