That’s right. In a move that was a huge surprise yet at the same time not at all a surprise, NZ Marketing Magazine took out the Supreme Award for Best Magazine at the Magazine Publishing Awards for 2019, beating out the competition and claiming its rightful crown as best of the best. Bow down.
Encouraging the use of Te reo Māori continues to grow in importance as native speaking numbers decline. Continuing support for the language this Māori Language Week, OMANZ (JCDecaux, oOh!Media!, QMS, Media5 and AdVantage Media), with assistance from LUMO and Go Media, will be using their talents to make the language more visible.
Last year, New Zealand lost 685 of our own to suicide. With rates higher than ever, we often only hear silence surrounding the important issue, as social stigma and uncomfortable conversations get in the way of progress. In a move to go against the deafening quietness of mental illness, New Zealand Rugby and Movember have launched ‘A Moment Against Silence’.
Humor and heartstrings were highlighted this time around for our nations favourite ads on television. Viewers again were asked to rank their top picks, with a good mix of heartfelt and hilarious pulling the top spots.
Māori Television has appointed its acting chief executive Shane Taurima, a veteran broadcaster and former Māori Party candidate, to permanently take over the role.
It’s been 26 years since Shortland Street started on New Zealand screens, and now it’s getting an injection of song and dance. Shortland Street – The Musical starts in Auckland this November, before touring the country in 2019. We talk to writer Guy Langford and director Simon Bennett about what that soap will look like on the stage.
The biggest change we have ever made to our newspapers is happening on April 30 as we switch all Stuff’s Monday to Friday metropolitan and regional newspapers from broadsheet to compact format.
Gone are the days of days of media monitors delivering clients a package of newspaper cutouts each morning, but that doesn’t mean monitoring is no longer required. Rather, it’s as important than ever clients have a pair of eyes on the news gaining attention across the expanding media landscape. Russ Horell, Isentia’s New Zealand country manager, talks to StopPress about the rise of social media, how it’s responding with AI and what the future of news and journalism looks like.
Indie agency Hunch recently conducted a thought experiment in rebranding Santa. Here’s what agency boss and Christmas enthusiast Michael Goldthorpe learnt from the process.
Radio veteran David Gibbs shares his thoughts on how radio is likely to evolve in the coming years.
A couple of account appointments have been announced this week.
As the Vice New Zealand team gear up to celebrate Viceland’s first year on Sky and all the work that’s been put in to have local stories heard on Vice, we talk to head of content Frances Morton about finding untold stories, the sustainability of clickbait, agility in a competitive media environment and what’s in store in the future.
Stuff has announced its entry into the streaming market with the establishment of Stuff Pix.
In response to the criticism at the level of commitment of the players, the Vodafone Warriors marketing team has launched a campaign that features players talking openly about what it feels like to hear these accusations in the press and on social media.
BTL general manager Regan Hall considers whether there’s any value to marketers in the growing chatbot fad.
There’s no shortage of opinions in the industry on which channels marketers should trust. But do these opinions measure up to the facts? Here’s your opportunity to test the accuracy of your perceptions against what New Zealanders actually think.
The ‘Plus by ASB’ app, created by digital product design agency Roam, provides a single access point to online business tools, such as Xero, Vend and Shopify, offering a single view of performance across all these interfaces.
This appointment follows the departure of former commercial director Paul Gardiner to Australia.