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DraftFCB and Kirwan get interactive with new depression campaign
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Phase two of the Ministry of Health’s highly successful National Depression Initiative (NDI) has just kicked off and John Kirwan, much-loved former All Black, Japanese national rugby coach and straight talking past depression sufferer has returned as the frontman after his star turn in the first installment. But this time he’s starring in a new, more instructive and much more interactive, role.