After 21 years at Farmers over two stints, former head of marketing Dean Cook has hung up his purple tool belt, swapping it out for a red one with a move to The Warehouse Group. We sit down with Cook to reflect on the past two decades and how far the marketing and advertising industry has come in terms of in-house agencies, the proliferation of media channels and data. Plus, we hear his thoughts on how local retailers can compete with Amazon.
Browsing: movings and shakings
Farmers head of marketing Dean Cook has joined The Warehouse Group.
After a stint of 18 months, Google NZ country director Stephanie Davis has confirmed she will depart the local office to take on the role of country director for Google in Singapore.
NZME has brought on board Irene Chapple as the NZ Herald’s new digital editor, who is returning to the Herald after ten years in other roles, and several years overseas.