Browsing: More FM

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Sounding off: More FM’s local/national fusion lures the listeners

As part of a content partnership with MediaWorks, we’ve asked a few of the company’s programme directors about the performance of their brands, the state of radio and the importance of digital channels. More FM was one of the few brands to increase its audience in the recent T2 radio survey. And network programme director Christian Boston says its dual strategy is paying dividends.

D&AD hands out three Kiwi pencils as Axis winners keep winning

The south of France is significantly adding to its wanker quotient at the moment as ad folk from around the globe arrive for the 60th anniversary of Cannes (although a strike by French air traffic controllers has made it difficult). But D&AD got in there first with the announcement of its winners this week. And three of the four campaigns that earned grand prix awards at Axis backed that up with a pencil of the yellow variety. PLUS: why ad awards are now for losers.