The finalists for the 2017 CAANZ Beacon Awards have been announced and with 18 nominations each, it looks like it’ll be FCB Media and MediaCom battling it out on the night.
Bcg2 and Mediacom have won the competitive pitch for realestate.co.nz’s creative and media accounts, fewer than 18 months after Contagion won the real estate site’s business in July last year.
The New Zealand media landscape is set to welcome a big name, with GroupM, “the world’s biggest media investment company”, planning to launch here early next year. We ask newly appointed local chief executive Sean Seamer a few questions about what that means for the market.
In December last year, it was reported that OMD and MediaCom were involved in a pitching tussle for the Fonterra media account. And now, after several months of speculation as to where the account would go, the dairy producer has confirmed that MediaCom has won the pitch. Updated with information on the duration of OMD’s hold on the account.