At last year’s new season launch, TVNZ’s head of sales Jeremy O’Brien likened the business to having a shotgun—broadcast TV—and a rifle—its upgraded, registration-required OnDemand platform. And, ahead of the launch of the service in February, it’s unveiled a new brand via Blacksand.
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TVNZ’s upgraded OnDemand platform prepares for launch, stars wheeled out to promote it—UPDATED