Les Mills' Bodyvive
A sell-out crowd of 370 industry juggernauts donned their glad rags and ventured to the Crowne Plaza on Friday night to honour this year’s best marketers and engage in what can only be described as feverish mingling at the new and improved 2009 TVNZ New Zealand …
McDonald’s New Zealand has appointed Nikki Jeffcote to the role of national marketing manager.
Town branding, as Jonathan Dodd pointed out in the Herald, has a nasty habit of being exceptionally easy to ridicule, particularly if the slogan that eventually makes it onto the welcome sign is based on lies, unrealistic expectations or blatant straw-clutching.
Of course, town branding can work. But the message …
The Kiwi Marketing magazine was so nasty to those good people at Cadbury. And what’s with that messy eating style?
Why can’t we be more like the Australians — respectful, nice?
November issue
September issue
This little marketing teaser looks promising for Air NZ Fashion Week, which starts Monday 21 September.