New Zealand’s big brands are bouncing back in 2009. Air New Zealand, The Warehouse, Frucor and Westpac are among the household names to be selected as finalists in this year’s TVNZ/NZ Marketing awards.
Of the 21 finalists, 16 are medium-to-large sized companies. Two are government agencies.
New …
After 20 years of black labels, Esk Valley wines are going whiter and brighter to be more eye-catching on the shelves.
Old Esk Valley (left) and New Esk Valley
The Hawkes Bay winery is known for its traditionally made boutique wines, but the relaunch gives the label a contemporary appeal …
So we’re blowing our own trumpet—why not? HB Media’s acquisition of NZ Marketing heralds a boost of confidence for NZ’s media industries. The magazine’s revamp includes a fresh design, gruntier content and DLB, the official publication of the Marketing Association of New Zealand. Topics have …
Colmar Brunton has been tracking the pulse of the nation for the past three years, and we’re starting to see a more positive outlook from New Zealanders across a whole range of indicators, mirroring the shifts that have been noted recently in the business sector.
People are increasingly positive …