Browsing: marketing awards 2015

TVNZ-NZ Marketing Awards 2015: Slow and steady wins the race for Chorus

For the next few weeks, we will be showcasing all the winners of the 2015 TVNZ-NZ Marketing Awards. First up, Chorus’ Gigatown, which, after more than a year of parochial hashtags, press and Instagram videos, effectively informed Kiwis about UFB, drove interest in the economic and social benefits it could offer, generated millions of dollars of media value for the brand and came away with wins in the Supreme, Utilities and Technology categories.

TRAVEL / LEISURE: In harmony

In a multicultural city like Auckland, Chinese New Year is an important and anticipated event for many. And Skycity saw this as an
opportunity to attract visitors by working collaboratively with its range of businesses.