YouTube, Facebook and Twitter arguably rule in internet land. Not only have they resulted in the emergence of overnight celebrities, they have created a new clip culture and a whole new world for marketers to explore. In Fact, YouTube is the number two search engine in New Zealand. So if you’re brainy, you’ll know that utlising their marketing potential is well, the brainy thing to do.
On Friday night the Marketing Association’s RSVP and Nexus Awards recognised the best of the best in marketing, those who rose to last year’s challenges and created outstanding, response-driven marketing campaigns that delivered results. Selected from a record number of over 250 entries, the winners can now celebrate and enjoy their new status as Grand Masters of marketing.
A shinning array of markeratti turned out last night at Auckland’s old Town Hall for the annual TVNZ & NZ Post RSVP & Nexus Awards.
The awards, managed by the NZ Marketing Association, acknowledge the best response-driven marketing for 2009.
Between spectacular acts of gymnastic foolishness by a Chinese acrobatic troop …
Despite the widely held consensus that the economy is beginning to recover, the effects of recent redundancies and higher levels of unemployment continue to make the sales and marketing job market extremely competitive. And gaining access to leading recruitment resources is crucial for job seekers and employers to find the right position or candidate.
Eighty Kiwi marketing heavyweights (and a few lowly journalists) ventured to the floating pavilion in Auckland yesterday for a cup of tea and numerous pearls of wisdom that were delivered by a host of marketing thought leaders as part of the Marketing Association’s inaugural marketing forum.
Joanna Seddon, the executive vice president of Millward Brown and global head of Millward Brown Optimor, has been announced as the international keynote speaker for the 2009 Marketing Forum in December.
New Zealand Post Targeted Communications has become a Principal Business Partner of the New Zealand Marketing Association (NZMA), marking a consolidation of their long-standing relationship.
Just a friendly reminder to get your RSVP and Nexus Award entries in by 5pm, Friday 23 October. Brought to you by the Marketing Association and sponsored by TVNZ and New Zealand Post. Show off your outstanding campaigns, get recognised, bask in the adoration of the industry. This year’s …
The Marketing Association presents its November Jericho Brainy Breakfast session: all about Twitter. Why is it so big? How do you use it effectively?
Microblogging is put under the microscope and three industry experts report back and answer your questions. Anthony Gardiner, media specialist at NZ Army, Andy Blood, executive …
So we’re blowing our own trumpet—why not? HB Media’s acquisition of NZ Marketing heralds a boost of confidence for NZ’s media industries. The magazine’s revamp includes a fresh design, gruntier content and DLB, the official publication of the Marketing Association of New Zealand. Topics have …