articles tagged 'Lynley Belton'

More jobs to go as Fairfax restructuring continues—UPDATED

  • Media
  • September 16, 2013
  • Damien Venuto
More jobs to go as Fairfax restructuring continues—UPDATED

Following a major shakeup of the senior hierarchy at Fairfax earlier this year, attention has now shifted to the rest of the conglomerate, with more job cuts looking inevitable. Plus: how the changes affect Fairfax Magazines.

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Unlimited breaks its paper habit with shift to digital

  • Media
  • February 5, 2013
  • Skye Wishart
Unlimited breaks its paper habit with shift to digital

That new ink smell of glossy pages will now be thing of the past for Unlimited magazine because, following in the footsteps of magazines like Newsweek, it’s going fully digital in April.

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Magazines maintain their mojo as latest numbers give publishers a boost

  • Media
  • August 10, 2012
  • Ben Fahy
Magazines maintain their mojo as latest numbers give publishers a boost
85mm.ch via Flickr

It's a rather interesting period in the history of magazines and, despite the prevailing belief that shiny new digital toys are killing off paper, the latest readership and circulation numbers have once again showed the market is still in fairly good health in New Zealand.

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Story IQ
Story IQ
Story IQ is a brand story consultancy. We help brands uncover the hidden, untold stories ...
Up-and-Comers
Up-and-Comers
We give the mic to the industry's future leaders to hear their thoughts on media, ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
The Stoppies 2018
The Stoppies 2018
In February (Valentine's Day to be exact), StopPress gathered the industry for an evening of ...
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

Baker and Dykzeul take senior MPA roles, look to lead mag revenue renaissance

  • Media
  • April 27, 2012
  • Ben Fahy
Baker and Dykzeul take senior MPA roles, look to lead mag revenue renaissance

The MPA has chosen its new board, with Tangible Media's John Baker replacing Fairfax's Lynley Belton as chair and ACP's Paul Dykzeul replacing acting deputy chair Cathy Parker from Adrenalin. And the new heads have some big plans to breathe life into the sector—and, more specifically, promote the unique benefits of the medium to advertisers and eventually increase its share of the revenue pie.

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New protocol developed for Nielsen to more accurately reflect magazine revenue

  • Marketing
  • December 2, 2011
  • Ben Fahy
New protocol developed for Nielsen to more accurately reflect magazine revenue

The times they are a-changin' in print media land. Display ads are harder to come by and publishers are being forced to come up with creative solutions to help brands spread their gospel. And, to reference the increasing amount of revenue such creative executions contribute to the magazine industry's coffers, the MPA has agreed to a new protocol that it hopes will capture more of the spend occurring in magazines for Nielsen's Advertising Information Services.

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voices

Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

Driver drives off into the sunset

  • Media
  • March 25, 2010
  • StopPress Team
Driver drives off into the sunset

Fairfax Magazines has purchased Driver magazine and will merge it with New Zealand Autocar from the May issue, after it became clear to John Baker, of former Driver publisher Tangible Media, that the publishing landscape had changed and two magazines devoted to new cars couldn't be supported, particularly given the large decrease in sales of new cars in recent times.

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