In late November last year, Ikon restructuring led to the rather unexpected ousting of then-managing partners Lee Parkinson and Tom Davidson. And now, fewer than two months later, the pair has announced the launch of a new agency called The Family.
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Ikon, which recently added the 2degrees account to a client portfolio that includes the likes of Coca-Cola New Zealand, Kiwi Bank, L&P, Mercury Energy and Trademe, announced that it has decided to restructure its offering, and as a result both managing partner roles have been made redundant.
Colenso BBDO and .99’s ‘Every Day a New World’ brand campaign for New World was very well received, and even inspired a piece in Mumbrella asking why New Zealand’s advertising was so much better than Australia’s. And .99 has kept up the good work, with its rich media homepage takeover winning the IABNZ Creative Award for June.