Intellectual property lawyer Ben Cain discusses the difficulty in creating an original brand and offers a few pointers on how to avoid any double ups.
Browsing: James & Wells
Georgie Pie is back. And the decision by McDonald’s shows how brands need to think about the past, writes Rachel Dawson.
Guy Cousins swaps SparkPHD for Naked, Yahoo! promotes two of its own, Rachel Broadmore swaps five-star for financial services, Ian Finch presides over New Zealand’s patent attourneys, Margaret Zabel takes the reins at The Communications Council in Oz and Renee Bushby changes tack.
“Unconventional, artistic, quirky, humorous and youthful” New Zealand streetwear brand Federation has been named the winner of the inaugural James & Wells: Fashion Communication Design Award, beating out the other two finalists Cybelle and Moochi for top honours.
Applications for the inaugural James & Wells: Fashion Communication Design Award, a joint effort from Fashion Industry New Zealand (FINZ) and James & Wells Intellectual Property to celebrate creativity and excellence in fashion-specific communication design, are set to close on 11 March.
The award is open to all New Zealand clothing designers …