Industry happenings at Heyday, Vend and Disruptive Unicorns.
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With 34 percent of 18- to 24-years-olds not enrolled to vote, Vice, JWT and Heyday have teamed up to gamify politics in a bid to get the country’s youth to the polls.
Z Energy has confirmed to StopPress that its creative account is currently undergoing a review process, which includes a pitch involving several parties.
Fresh from selling a majority stake to JWT, Wellington digital agency Heyday has some more good news to share: it’s been reappointed as Z Energy’s digital agency after a pitch that is thought to have involved Touchcast, Springload, Envy and two others.
Murphy’s Law dictates that when digital gurus give presentations they will have technical difficulties. And it also states that when you announce the acquisition of a digital agency, your website will be broken, as was the case with JWT this morning. Heyday to the rescue …
What do you get the 150 year old agency that’s got everything? A new digital agency, of course. After celebrating a big milestone last week, JWT has announced another large piece of news: it has taken a majority stake in Wellington-based Heyday.
Creative talent placement agency The Pond recently redesigned its website to make it fully compatible and responsive on iPads and iPhones—meaning that iOS users can now access their accounts on the go. The new website, which was designed by Wellington-based digital agency Heyday and serves largely as a creative matchmaking service, enables company owners to browse through the profiles of creatives to find someone suitable for a certain job.
Heyday has given Z Energy’s Token Hunt game a spruce up this year, expanding it to six challenges and including a strong focus on Google Maps integration. And it’s made smart use of data to keep participants involved.
Luke Pierson started the agency now known as Heyday as a 20-year-old, cold calling prospects for web builds. Now its speciality is working with private sector organisations that just want to get stuff done — and making content the starting point for every project.
Z has finished the massive task of rebranding more than 200 Shell station forecourts, and it’s ramping up the patriotism once again for the next stage in its evolution with a new campaign from Assignment Group and Exposure starring some financially savvy youngsters.
Last year, Wellington digital agency Heyday embarked on a big project to celebrate the 21st anniversary of the nation’s connection to the internet with www.downtothewire.co.nz. And the boffins are baying for blood after DraftFCB got its facts wrong for the latest Orcon campaign, which claims the internet arrived in New Zealand 18 years ago.
Down to the Wire, a website developed and helmed by online digital creative’s heyday!, has won Most Outstanding Website at the ONYAs.
The ONYAs, not so much an acronym as it is techy-wordplay, picked Down to the Wire out of four finalists, the other three being the NZ On …
The internet is celebrating its coming of age in New Zealand this year and downtothewire.co.nz, a very cool website dedicated to telling the story of a “connection that revolutionised the nation and finally laid waste to our fear of geographical remoteness” went live this morning, Monday 11 October.