articles tagged 'Hell Pizza'

Ads of the Week: 27 February

  • TVC of the Week
  • February 27, 2018
  • StopPress Team
Ads of the Week: 27 February

A round of applause for Good Health, Hell Pizza, 2degrees and Huckleberry.

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A side of brain: Hell Pizza gets deliciously creepy for Halloween

  • Advertising
  • October 25, 2016
  • StopPress Team
A side of brain: Hell Pizza gets deliciously creepy for Halloween

Hell Pizza has rolled out its latest offering to put customer's taste buds and stomachs to the test by allowing them to add a serving of lamb brains to any pizza.

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TVCs of the Week: 20 October

  • TVC of the week
  • October 20, 2015
  • StopPress Team
TVCs of the Week: 20 October

Hands together for Hell Pizza, Eastern Bay of Plenty Road Safety, Good Books and Kathmandu.

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Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

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The devil wears a halo: Hell Pizza promotes its move to free range meats

  • Advertising
  • October 14, 2015
  • StopPress Team
The devil wears a halo: Hell Pizza promotes its move to free range meats

Hell Pizza has gone free range, and to inform/attract hungry and ethically geared customers it’s enlisted Barnes, Catmur & Friends to roll out a new campaign, which includes a hint of Hell's usual irreverent marketing style.

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Year in Review: Ben Cumming, Hell Pizza

  • Year in Review, brought to you by Font
  • December 17, 2014
  • StopPress Team
Year in Review: Ben Cumming, Hell Pizza

In keeping with an ongoing tradition, a few industry players gave us their take on the year for our annual opinion harvest. Here's what Ben Cumming, general manager of Hell Pizza, thought about 2014.

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Six ways to give back this Christmas

  • Non-profit
  • December 10, 2014
  • StopPress Team
Six ways to give back this Christmas

Nominate a friend who's had a shocker of a year, wear a silly suit, donate a pressie, buy a hairy t-shirt, or send a bike to Sri Lanka.

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Hunch and Hell's 'wrong deliveries' bring the right results for MS Auckland

  • Advertising
  • November 4, 2014
  • StopPress Team
Hunch and Hell's 'wrong deliveries' bring the right results for MS Auckland

Every year, multiple sclerosis awareness week sees hundreds of bucket-shakers hitting the streets to raise funds for those who suffer from this debilitating disease. But this year, MS Auckland wanted to raise more money and more awareness than ever before. So indie agency Hunch came up with a way of illustrating the disease's effects—and raising some cash—by shacking up with Hell Pizza and sending out a few deliveries to unsuspecting recipients.

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More bang for your buck: Hell Pizza offers fireworks with delivery orders

  • Advertising
  • October 29, 2014
  • Jessy Edwards
More bang for your buck: Hell Pizza offers fireworks with delivery orders

Hell Pizza is offering an explosive short-term deal with their pizza delivery – and they're hoping it's going to net them a record week of sales. A campaign offering a fireworks delivery along with your pizza kicked off last week with the company opening a fireworks preorder for the Guy Fawkes period.

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TVCs of the week: 7 October

  • TVC of the Week
  • October 7, 2014
  • StopPress Team
TVCs of the week: 7 October

The New Zealand Breast Cancer Foundation, Auckland Council, Icebreaker and Hell Pizza stand out in adland this week.

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St Matthew invites public to join billboard controversy

  • Advertising
  • September 15, 2014
  • StopPress Team
St Matthew invites public to join billboard controversy

In 2009, the national director of Family First NZ Bob McCoskrie labelled a St Matthew in the City billboard "insensitive and objectionable to many people". And despite continued condemnation from the more puritanical ranks of society, the church has continued to invite controversy by launching a range of follow-on advertisements, a quirky e-campaign and a reference to a campaign from the underworld-loving Hell Pizza. And now, in a move that aims to make the public complicit in its billboard controversy, the Auckland church is hosting a competition that requires Kiwis to design a billboard to promote the The Kensington Swan season of Jesus Christ Superstar, which plays at the Q Theatre from 30 October.

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Horse's Mouth: Hilary Souter

  • Horse's Mouth
  • August 18, 2014
  • StopPress Team
Horse's Mouth: Hilary Souter

Being the one to tell people they’ve crossed the line is an unenviable responsibility at the best of times. But, despite having forged a career out of doing just that, Hilary Souter, the chief executive of the Advertising Standards Authority, which celebrated its 40th anniversary last year, is still smiling. So how does she keep it all together at the ASA?

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Hell launches its next wild pizza, embroils Aussies in kangaroo hostage drama

  • Marketing
  • June 30, 2014
  • StopPress Team
Hell launches its next wild pizza, embroils Aussies in kangaroo hostage drama

When Hell launched its rabbit pizza a few months back, Barnes, Catmur & Friends created the world's first rabbit skin billboard to promote it. That caught plenty of attention and helped generate some impressive sales stats and now Hell is back with its next wild pizza, the kangaroo-laced Boomer. And this time its marketing campaign consists of holding Australia to ransom.

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Torture pays: Hell Pizza's 'Angry Dragon' leads to sales surge

  • Advertising
  • June 27, 2014
  • StopPress Team
Torture pays: Hell Pizza's 'Angry Dragon' leads to sales surge

In a 2008 paper, neuroscientists Siri Leknes and Irene Tracey concluded that pain and reward processing involves many of the same regions of the brain. And while this doesn't necessarily make us all sadomasochists by biological obligation, the success of Hell Pizza's 'Angry Dragon' campaign suggests that there certainly is some truth to this. Over the course of the campaign, a total of 3,526 pizzas were attempted in under two weeks, resulting in the use of 63.25 kilograms of ghost peppers, which measure one million Scoville heat units, and 87.1 litres of Dragon's Fury Sauce.

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The sadism continues as Hell promises to singe customers' tongues with 'Australasia's hottest pizza'

  • Advertising
  • June 4, 2014
  • StopPress Team
The sadism continues as Hell promises to singe customers' tongues with 'Australasia's hottest pizza'

Fewer than two months after pinning rabbit skins to billboards, the sadistic team at Hell Pizza has now decided to turn its sadistic streak toward consumers by creating what it is being dubbed as the "hottest pizza in Australasia". Topped with a generous helping of ghost peppers (which measure one million Scoville heat units), the Angry Dragon Pizza is largely a follow-on from the 2012 'Pizza Roulette' campaign that had various unfortunate Kiwis reaching for the milk.

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HRV rides on Game of Thrones' coattails, Hell Pizza gets meta

  • Advertising
  • April 7, 2014
  • StopPress Team
HRV rides on Game of Thrones' coattails, Hell Pizza gets meta

Season four of Game of Thrones screens in the US today and on SoHo in New Zealand tonight. Sky and DDB have ensured Kiwis know about that with its very well-received, social-media fuelled campaign to bring down a statue of the much-despised King Joffrey. But HRV is also getting in on the act with a tactical spot called 'Winter is Coming' that's set to run in the slot just before the premiere. Plus: Hell Pizza supports the bad guy and other entertaining parodies of the show.

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